Sunday, January 24, 2010

Esther Thorson

academic webpage

Internet Advertising. Theory and Research (2007) edited by David W. Schumann and Esther Thorson

Health Communication in the New Media Landscape (2009)edited by Jerry C. Parker and Esther Thorson

Advertising and the World Wide Web (1999), edited by David W. Schumann and Esther Thorson


Inregrated Communication. Synergy of Persuasive Voices (1996) edited by Esther Thorson and Jeri Moore

Emotion and Adverstising
(1999)

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